Marketing is being asked to reimagine itself daily as the world continues to go through a period of transformation perhaps not seen since the days of the Industrial Revolution. As entire industries continue to be upended, change emerges less as an activity ...


As we barrel towards 2018, you and your team are likely in the thick of goal setting and planning how to expand your brand awareness in the new year. It's also likely that part of your strategy for maintaining that top-of-mind awareness involves some form ...


MarTech Today’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the current market for B2B marketing automation platforms and the considerations involved in implementing marketing automation software. It addresses these questions ...


It’s been another busy week in digital marketing. Here’s a look at some of the most intriguing numbers from our coverage, in case you missed any of it. 1. Snap to it On Thursday, Snapchat opened up its fun augmented reality lenses to the masses ...


Posting a pretend wedding photo prompted an avalanche of response and showed just how fast you can spread the word online. A friend had tagged me under the comments in an update on Facebook, and she had said, "Chidike I didn't know you had a twin".


Hey Alexa, play some music. Ok, Google, turn on the lights. Five years ago, these commands would have made no sense. But for the past two and a half years, voice-enabled speakers have steadily gained traction, introducing the world to voice-activated ...


* LAUNCH OF HEMOBLAST™ BELLOWS IN UNITED STATES EXPECTED OVER SUMMER IN 2018 Source text for Eikon: Further company coverage: (Gdynia Newsroom) Our Standards:The Thomson Reuters Trust Principles.


CIOs and CMOs need to work closely together to empower teams to engage influencers at scale, using business intelligence to provide context to real-time communication with diverse audiences. Public perception and trust are becoming an increasingly valuable ...


Firefox users are upset after a marketing deal with "Mr. Robot" made some users think they had accidentally infected their computers. Mozilla pushed a mysterious add-on for Firefox called "Looking Glass 1.0.3," with no description other than "MY REALITY IS ...


As a marketing enthusiast, but mostly as a powerful consumer, I’ll try to give some advice what caught my eye for your brand/startup. I’ll keep this short and let’s count what I want as a consumer from your brand/startup/product. This is by far the ...


As a marketing enthusiast, but mostly as a powerful consumer, I’ll try to give some advice what caught my eye for your brand~startup@ I’ll keep this short and let’s count what I want as a consumer from your brand~startup~product@ This is by far the @@@

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